If you’ve been searching for:
- website templates for social media managers
- VA website templates
- marketing agency website templates
- creative business website templates
…you’re probably realizing pretty quickly that most templates all kind of look the same.
A lot of them feel:
- outdated
- overly corporate
- too generic
- or super beige with zero personality.
And honestly?
That’s exactly why modern service providers are starting to lean toward bolder, more strategic website design.
Especially businesses like:
- social media managers
- virtual assistants
- Pinterest managers
- creative agencies
- branding studios
- designers
- content creators
- OBMs
- copywriters
Because in these industries, your website is part of your marketing.
Bold editorial website templates



This is probably one of the biggest website trends right now.
Bold editorial-inspired websites are EVERYWHERE in the online business space.
Especially for:
- social media managers
- agencies
- designers
- content creators
- creative studios
These websites usually include:
- oversized typography
- modern layouts
- high contrast sections
- bold branding
- fashion-inspired design
- more personality
And honestly… they stand out WAY more than the super generic minimalist websites everyone was using a few years ago.
This style instantly makes a business feel:
- more current
- more established
- more premium
- more memorable.
Modern minimalist website templates



Minimal websites still work REALLY well.
But the difference now is that modern minimalism feels:
- cleaner
- more strategic
- more elevated
instead of just plain.
The best minimalist templates still include:
- intentional typography
- strong branding
- strategic layouts
- subtle movement
- clean spacing
This style works especially well for:
- VAs
- OBMs
- copywriters
- consultants
- Pinterest managers
- business strategists.
Personality-driven website templates


One of the biggest shifts happening right now is that people want websites that actually feel HUMAN.
Clients are tired of robotic websites that sound exactly the same.
Especially in service-based businesses, people often hire based on:
- personality
- connection
- branding
- overall vibe.
That’s why personality-driven websites are performing so well.
These websites usually feel:
- more conversational
- more memorable
- more personal
- more relatable
without losing professionalism.
What makes a good website template for social media managers & agencies?
Before choosing a website template, there are a few things I would absolutely prioritize.
Clear messaging
Your website should immediately explain:
- what you do
- who you help
- what services you offer
- how to work with you.
People should not have to dig for information.
Strong branding
The online business space is getting crowded.
The websites performing best right now are the ones that feel:
- intentional
- recognizable
- modern
- personality-driven.
Not generic.
Mobile-friendly design
Most people are viewing websites from their phones.
A template should:
- look clean on mobile
- have readable text
- feel easy to navigate
- load clearly.
Easy customization
Most service providers are NOT trying to spend months building a website.
A good template should make it easy to:
- swap fonts
- change colors
- update photos
- customize branding
- launch quickly.
Showit vs Squarespace for service providers
A lot of people searching for website templates are also trying to figure out:
Should I use Showit or Squarespace?
Honestly?
Both can work really well.

Why creatives love Showit
Showit is especially popular with:
- designers
- photographers
- agencies
- creative brands.
People love Showit because it gives you:
- more creative freedom
- advanced customization
- flexible mobile design
- more editorial-style layouts
- highly branded websites.
If you want a website that feels:
- high-end
- luxury
- highly custom
- visually unique
Showit is AMAZING for that.
Why many service providers choose Squarespace
Squarespace is popular because it:
- feels beginner-friendly
- launches quickly
- includes built-in features
- works well for newer businesses
- is easy to manage.
Squarespace is often a great fit for:
- VAs
- freelancers
- service providers
- smaller businesses
- people wanting a simpler setup.
So Basically
The online business world has changed a LOT.
People are no longer looking for websites that feel overly generic.
The strongest-performing websites right now feel:
- bold
- strategic
- branded
- modern
- personality-driven.
Especially for:
- social media managers
- creative agencies
- designers
- content creators
- modern service providers.
And honestly?
That’s a GOOD thing.
Because businesses with strong branding are becoming way more memorable online.
Which means the right website template can absolutely help you:
- stand out
- look more established
- attract better-fit clients
- charge higher prices
- create a stronger brand presence.
The best websites right now are not the ones trying to blend in.
They’re the ones that actually feel like a real brand.

Melissa Lunt is the founder of Superhero Design, a template shop specializing in high-converting Showit website templates for coaches, photographers, and creative entrepreneurs. With over 10 years of experience designing brands and websites, she helps business owners launch beautiful, strategic sites without the designer price tag or tech stress. Melissa is passionate about creating handcrafted templates that don’t just look custom—they actually book clients. When she’s not designing, you’ll find her drinking coffee, spending time with family and exploring the outdoors.
Explore Showit templates and launch resources at superherodesign.co.



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